Contact Us

Beyond General Dentists: Why the Latest Research Suggests that PCPs Should be a Major Source of Referrals to Your Practice

Beyond General Dentists: Why the Latest Research Suggests that PCPs Should be a Major Source of Referrals to Your Practice

If you’re like many periodontists today, you live for referrals. New patients find you through the recommendations of their general dentists.  Very few people come in directly off your website or through your advertising. After all, most Americans don’t even know what a periodontist is. They’re certainly not going to seek one out unless their … Read more

5 Scheduling Tips For Periodontists

5 Scheduling Tips For Periodontists

How did everyone get our election so wrong, including me? I thought there was NO way a candidate that was apparently so hated in the news and media world could get elected. Nobody gave “The Donald” a chance. With our nation becoming more and more of an “entitlement” nation, how could we elect someone that … Read more

Are You Losing Sales By Giving Patients Too Many Choices?

Are You Losing Sales By Giving Patients Too Many Choices?

Are you losing sales by giving patients and prospective patients too many choices? Most specialists are.  Let’s dig into this a little bit deeper shall we? The average consumer comes across 6-7,000 marketing messages per day. How can that be? I explained this once to one of my coaching clients and he couldn’t quite grasp it. … Read more